347 points corvad 4 days ago 658 comments
splix 4 days ago | parent
cherioo 4 days ago | parent
wronglebowski 4 days ago | parent
nnx 4 days ago | parent
The only part that “deserves” a price increase is the storage starting at 128GB now instead of 32GB, but it’s completely out of touch to get rid of the base model when nobody has any use for all that storage (even the 32GB) for what is basically a streaming box.
Hell, even their new HomeView device, which does have a screen and FaceID, starts at same price.
thewonderfulmrp 4 days ago | parent
artisinal 4 days ago | parent
phoghed 4 days ago | parent
piskov 3 days ago | parent
Obviously some cache for local playback, photos, screensavers, etc.
steinvakt2 4 days ago | parent
cromka 4 days ago | parent
imoverclocked 4 days ago | parent
cromka 4 days ago | parent
penagwin 4 days ago | parent
AFAIK you’d be hard pressed to hit 150mbps with your own local media.
And any streaming services will use way less - Netflix and Hulu recommend a mere 16Mbps at 4k for example.
cromka 4 days ago | parent
Also, just learned it's still 4k 60Hz. So forget 120Hz gaming. Game streaming is likely to become a default in near future at the hardware proces we see, so limiting to 60Hz is really cheap of them at this point.
imoverclocked 3 days ago | parent
cromka 3 days ago | parent
imoverclocked 3 days ago | parent
cromka 3 days ago | parent
As in, it's a $300 device that still uses old hardware and standards.
Brendinooo 4 days ago | parent
oakesm9 4 days ago | parent
Personally I didn't expect a new generation to be a full $100 more though...
sunaookami 4 days ago | parent
Hamuko 4 days ago | parent
clydeiii 4 days ago | parent
phoghed 4 days ago | parent
embedding-shape 4 days ago | parent
> Certain Apple Intelligence features that rely on server-side models are subject to daily usage limits. Expanded access to such features will be available for a fee in the future.
Not only will the TV not be "supercharged by Siri AI" on its own, as it requires some other device to actually run Siri AI (?!), you also might end up relying on it and suddenly be blocked from using it if you use it too much (?!?!). But fear not, they'll ask you to pay up, to continue to use this feature they advertise as the main feature of this new device.
greggsy 4 days ago | parent
xyst 4 days ago | parent
eknkc 4 days ago | parent
Guys maybe just let others register themselves as system agents since you are obviously not capable of creating anything related to AI. Provide the absolutely minimum effort Siri as default and be done with it.
sdcfgy 4 days ago | parent
I am so done.
embedding-shape 4 days ago | parent
You're asking the company which is famously working their hardest to lock in their users completely to their services and platforms, to "just let others"? Maybe understand what ecosystem you buy into, and agree with their approach they've had for decades now, or let the ones who like that stuff continue to enjoy it. Seems kind of self-defeatists to ask them to change ways now...
mastax 4 days ago | parent
xattt 4 days ago | parent
I don’t think it would have been easily done on non-AI spotlight.
jonhohle 4 days ago | parent
Then I asked it about the status of some packages that were already being tracked in wallet and it was a dumpster fire.
techterrier 4 days ago | parent
Scubabear68 4 days ago | parent
I have had many Apple TV generations and want to love it, but I really don't get where Apple is trying to go with it. The whole "Apple TV" app really confused the hell out of me, and I wonder if this is continuing that trend. Or maybe it won't matter because this is just ridiculously expensive.
shermantanktop 4 days ago | parent
It’s expensive, but is there a better option?
vachina 4 days ago | parent
I have the 4K and MiBox next to each other, the Apple TV is cool for a UI showcase, but beyond the oohs and aahs the MiBox is a more useful entertainment device.
petesergeant 4 days ago | parent
Honestly? A 2nd-hand Apple TV. That’s the competitor for this. I’ve had mine for what feels like it must be >5 years, they survived two years in a suitcase as a digital nomad, as far as I can tell they’re indestructible. My local 2nd hand site is full of them, too.
shermantanktop 4 days ago | parent
blitzar 4 days ago | parent
As far as I can tell its a hardware bump and some supercharging price bump.
Brendinooo 4 days ago | parent
lostlogin 4 days ago | parent
I’d like Plex to integrate this.
goalieca 4 days ago | parent
eknkc 4 days ago | parent
aaronbrethorst 4 days ago | parent
eknkc 4 days ago | parent
Also, the tooling they provided to the model is not good either. The 3rd party AI apps by OpenAI or Anthropic can do much more than the system assistant.
doublepg23 4 days ago | parent
alt227 4 days ago | parent
I still never understand people who are dead against giving all their personal info and data to one company but are fine with giving it to another.
Yes this is an apple thread on HN and so I am expecting to be downvoted into oblivion by the Apple fans who believe Apple is better than any other company with data and security, when they have been proved multiple times to be just as bad.
pchristensen 4 days ago | parent
alt227 4 days ago | parent
But for some reason Sony or Samsung doing the same on your TV is too far?
afavour 4 days ago | parent
Are they, though? Is Apple snooping into the Netflix app’s data to track what you’re watching and phone home with that info? Are there studies showing that happening? Are they selling that data to third parties like the TV manufacturers are?
alt227 4 days ago | parent
As far is Apple is concerned, they have been caught lying about this many times before. I jujst cant get my head around why any person can trust a billion dollar corporation to be 'good'.
Here have a few links:
https://www.bgr.com/2107512/how-to-prevent-apple-tv-spying-a...
https://gizmodo.com/apple-iphone-analytics-tracking-even-whe...
https://linustechtips.com/topic/1467686-apple-caught-ignorin...
https://medium.com/@michaelswengel/yes-your-mac-is-watching-...
https://appleinsider.com/articles/22/11/12/apple-getting-sue...
pc86 4 days ago | parent
Samsung or Sony sell a physical product that does not need internet connectivity, or microphones, or telemetry, or any of that. They jam that stuff in there to increase profits and make it economically infeasible to sell what I think 80% of people on HN would buy if given the opportunity - a large flatscreen TV with no built-in connectivity whatsoever. So anything I can do to make me less profitable to them, I will do.
* For certain definitions, anyway.
alt227 4 days ago | parent
piva00 4 days ago | parent
I also dislike that my data is being transacted willy-nilly by content providers, it's a very different ballpark when TVs have hidden microphones recording my house, screen capturing if I'm showing personal photos on the screen, and sending that data to the manufacturer. That's a much worse privacy invasion.
pchristensen 1 day ago | parent
Netflix has to know what you're watching in order to show it to you. Sony doesn't have to know what you're watching to render HDMI output. All companies are not created equal in every single transaction.
throw0101c 4 days ago | parent
The content streamers get your viewing habits by virtue of you viewing their content (like Youtube, or any web site, getting information on what you're looking at by simply logging HTTP GET requests).
There is no reason why television OEMs need to do screen captures and send them to the mothership.
It's the first- and second-party interaction: you gave money to Sony/Samsung/etc for a product, and after the exchange there is no reason for any further interaction.
You have a regular/monthly interaction with content providers: there is at least a valid reason for the content providers to have that information in the first place, and none for the TV OEMs to collect it.
alt227 4 days ago | parent
That is absolutely fine, but IMO it is hypocritical. That is all I am arguing.
Nevermark 4 days ago | parent
Does that qualify as hypocrisy too?
You can argue against dealing with any billion dollar company. But drop the hypocrisy framing, it is nonsensical and your point will be stronger without it.
alt227 4 days ago | parent
You obviously havent read my posts very well. I have repeatedly said that the hypocrisy is subjective, my opinion only, and I am not trying to convince anyone otherwise. You are entitles to think whatever you want, trust whoever you want, and believe what ever you want. I am entitled to consider it hypocrisy if you are turning a blind eye to tracking from one side but happy allowing it from another.
throw0101c 4 days ago | parent
Given that my iPhone has a little LED that lights up when the the microphone (or camera) are active, it is fairly easy to confirm that that the mic is not being used.
throw0101c 4 days ago | parent
I am okay "giving my data" to the billion dollar company of (say) Netflix of Disney+ because I need to be able to log into the service and get the video streams. It is a necessary part of getting the service to provide (e.g.) billing information like a credit card.
I am not okay with giving my data to the billion dollar company of Sony or Samsung because having a display take in HDMI bits and produce photons on a screen does not necessitate any phone home functionality.
I am not okay with Netflix or Disney+ giving data to third parties because doing so is not necessary to provide the service.
ragall 3 days ago | parent
Your opinion is wrong. There's no hypocrisy, and it was explained to you why some companies have done better than others.
nozzlegear 4 days ago | parent
Yes.
dbalatero 4 days ago | parent
kimbernator 4 days ago | parent
Many platforms have gone the same way: Google TV boxes are known to be broadly awful at this point, my samsung TV's built-in apps got progressively less responsive with more ads on my homescreen over the last few years. I haven't experienced it but I hear complaints about the performance and intrusiveness of LG TVs now as well.
After cycling through my options, the Apple TV is the only one that doesn't exhibit the same behavior: It is responsive, has a good interface that looks nice, has a very nice minimal remote, and it works the same today as it did yesterday (and basically as it did 2 years ago). I'm not trying to claim allegiance to any brand, it just seems that somehow Apple is the only one not participating in enshittification, at least not to the same degree. If that changes the Apple TV will be out the door and I'll probably need to roll my own out of some sort of mini PC on an open-source platform.
And as one last note, for the time being Apple still has some credibility in terms of privacy. They have revenue streams that work for them without completely ruining their product, and it's my hope they continue with that because as far as I can tell they are the only ones left among the big players.
afavour 4 days ago | parent
Then find investigations where Apple TVs are proven to do the same, of which there are none.
You’re chalking this up to fanboyism but this is just people making informed choices. In today’s streaming era “just don’t connect anything to the internet” isn’t possible.
alt227 4 days ago | parent
I am well aware of the recent LG controversy. However In my opinion if you are happy to sign up to Netflix and Disney+ and use a streaming box to give them all your personal data and viewing habits to allow tracking and ad profiles then its pretty hypocritical to target a single company in the chain and call them out for it.
afavour 4 days ago | parent
alt227 4 days ago | parent
This is without even looking at Apple, who own the hardware you are streaming on and have been caught lying multiple times in the past about data harvesting. After all that, I feel that unplugging the cord on your TV is completely pointless, and it is frustrating how people gloat about it like they are getting around the system. In reality, you are only giving your data to 4 companies in the chain now, instead of 5.
afavour 4 days ago | parent
alt227 4 days ago | parent
If you think giving data to 4 companies instead of 5 is fine then thats fair enough, its your own data. In my opinion if you happy to give your data to one billion dollar ad profile selling company, then why squabble about another? However I understand this is subjective, and I am not trying to tell anyone they are wrong. I just dont understand it thats all!
bgarbiak 4 days ago | parent
drdexebtjl 4 days ago | parent
Gamers Nexus had a viral video about them here: https://www.youtube.com/watch?v=6IFVTcM28KA
bgarbiak 4 days ago | parent
duchef 3 days ago | parent
matwood 3 days ago | parent
I think it's become an internet meme because it's hard for the average person to understand the more creepy thing that's happening. All the data points being captured as one goes around the internet allows rich profiles to be built without something as complicated as recording and transcribing audio.
drnick1 4 days ago | parent
Instead, Apple sends that straight to the NSA.[0]
[0] https://en.wikipedia.org/wiki/PRISM
> just don’t connect anything to the internet
A practically e-waste mini-PC running an ordinary Linux distro paired with an airmouse remote is a much better TV box. You don't need streaming apps when you are free to use a Web browser, something Apple won't allow for obvious reasons. No surveillance, no crapware, no ads. It can even double as a console for GOG/Steam.
stouset 4 days ago | parent
> Apple: "We have never heard of PRISM" "We do not provide any government agency with direct access to our servers, and any government agency requesting customer data must get a court order."
alt227 4 days ago | parent
"In this case, the federal government prohibited us from sharing any information," the company said in a statement. "Now that this method has become public we are updating our transparency reporting to detail these kinds of requests."
https://www.reuters.com/technology/cybersecurity/governments...
stouset 4 days ago | parent
alt227 4 days ago | parent
Yes they are happy to make a song and dance about not letting authorities into individual phones, the publicity definitely helps them out on that front. However none of it matters because the government already have probes in all their servers, as proved by Edward Snowden, so its game over before you start. Do you understand what NDAs are? It doesnt seem so because you keep quoting Apple while they have been proven to be under NDAs in the past, so how can you trust anything they say in the future?
Its ok, you carry on trusting old Uncle Apple to look after you. I am not trying to convince you of anything. However I am entitled to have my opinion that it is hypocritical to criticise tracking from one company but turn a blind eye to the same thing from another.
I have clarified my opinion many times now, feel free to have the last word.
stouset 4 days ago | parent
If you presume the government isn’t technologically all-capable, then technical measures can limit and even defeat the observability that even a wildly tyrannical government has into your computing devices. This mindset is both infinitely more useful than yours and more reflective of the world we actually live in. The government now mostly has to rely on 0-day exploits that they hold close to their chest until a target sufficiently warrants burning it.
Your paranoia is beyond hysterical and it presumes that these companies are gleefully giving out our data when it is extremely clear that nothing could be further from the truth. Again, Apple has more than any company proven a track record of tying their own hands when it comes to complying to these kinds of requests. In the absence of perfect options, I’ll happily go with the good ones.
cosmic_cheese 3 days ago | parent
That setup will work in the most basic sense, but browser streaming is often limited (reduced quality, etc) and things like HDR and color spaces are still a mess (though improving) in the Linux world.
1-more 4 days ago | parent
So I watch like a total of 2 hours of sports in Summer 2026 and my kid gets an hour of TV while he eats lunch and webOS works its hardest to make those both suck ass, and the Apple TV Just WorksTM and we can put our weekly Facetime with Grandma and Grandpa on there. Absolute no brainer better experience.
For privacy specifically, I'll refer you to the https://en.wikipedia.org/wiki/Apple%E2%80%93FBI_encryption_d...
alt227 4 days ago | parent
https://www.theguardian.com/world/2013/jun/06/us-tech-giants...
stouset 4 days ago | parent
alt227 4 days ago | parent
stouset 4 days ago | parent
thewonderfulmrp 4 days ago | parent
throw0101c 4 days ago | parent
One annoyance is that the Netflix app stopped being able/allowed to stream to any device that has some kind of remote (or where you can enter a username/password in some way):
* https://lifehacker.com/tech/netflix-is-killing-casting-from-...
* https://help.netflix.com/en/node/100131
It'd be nice to be able to plug in an AppleTV and use it 'just' as a dumb streaming pipe, but at least for Netflix you have to use the app on it.
> Using AirPlay with iPhone and iPad is not supported with Netflix.
smartbit 4 days ago | parent
throw0101c 3 days ago | parent
haritha-j 3 days ago | parent
Terretta 3 days ago | parent
This one puts the charger input at the HDMI end where the TV and presumably outlets are, so power comes to your video playing device over the USB-C at your device end.
https://www.walmart.com/ip/USB-C-HDMI-Cable-Adapter-Nintendo...
phoghed 4 days ago | parent
It's been doing the same thing forever. A bunch of squares on a screen and you select one to go into whatever app. The core experience has not changed in living memory.
jm4 4 days ago | parent
baggy_trough 4 days ago | parent
fnordsensei 4 days ago | parent
But I might be in the minority of people who don’t talk much to their TV.
xyst 4 days ago | parent
I would skip this generation of Apple TV and buy previous generation on a third party marketplace when people inevitably offload the current generation.
Finnucane 4 days ago | parent
dawnerd 4 days ago | parent
halflife 4 days ago | parent
SkyPuncher 4 days ago | parent
This positions them to compete directly against those
user43928 4 days ago | parent
Maybe more memory could improve this, although surely there's a software issue somewhere that causes this.
lapetitejort 4 days ago | parent
dawnerd 4 days ago | parent
Also I play back full 4k BR disk rips.
lostlogin 4 days ago | parent
abletonlive 3 days ago | parent
freediddy 4 days ago | parent
And yet I have 4 of them in total because they are much better than the built in apps and I don't trust the TVs to connect them to the internet. It's basically CarPlay for my TV but does an excellent job because of the consistent interface and good apps.
I am in no hurry to get this latest version.
Reddit_MLP2 4 days ago | parent
browningstreet 4 days ago | parent
New Apple TV seems to make sense if you're installing a lot of new sound equipment, and love Siri.
If neither of those are true, not sure what's on offer.
Brendinooo 4 days ago | parent
I love this product: it's the one box I can (reasonably) trust to not be mining my viewing habits for data. I have two older ones and was looking to get something that supported 4K but waited for this to come out.
$300 might be a decent price if you use it for all of the things that it can do, but if all you're doing is launching streaming apps, $200 was already on the high end for that. $300 seems...a bit much.
Anything I'm missing here? The silver lining is that this product is almost certainly still in the "pay money then forget about it for a decade" tier, which is nice.
I'm also wondering if/how the "add up to four homepods" feature compares to "getting a soundbar". In the other thread for this someone noted that the HomePods only work with this box; so if you're running a game console that's no bueno. But apart from that, if $600 on an Apple TV + two HomePods mini delivers something comparable to a ~$500 soundbar, that's a decent value proposition.
rramon 4 days ago | parent
supertrope 4 days ago | parent
cromka 4 days ago | parent
alasano 4 days ago | parent
I'd upgrade my Shield Pro to something else but there's nothing to upgrade to that doesn't have some compromise on formats or capabilities.
lossolo 4 days ago | parent
protimewaster 4 days ago | parent
js2 4 days ago | parent
Unless you prefer an Android TV device, I don't get the appeal of the Shield Pro. I bought one years ago and resold it a few months later. For me the only things it did better than an Apple TV (playing certain ripped blu-rays) are better done by the Ugoos AM6B+. So those are the two devices I use nowadays.
kllrnohj 3 days ago | parent
It's frustrating that nobody else seems to care about attempting to be the all-in-one box given how much Shield is showing its age now. It's really sluggish
I don't get why Apple just refuses to allow audio pass through or DV Profile 7. They're clearly on board with DV in general and don't hesitate to play Dolby's branding games, so why not profile 7 support???
jmb99 3 days ago | parent
Lack of pass-through could probably be argued the same way, although it is a bit more surprising.
js2 3 days ago | parent
Fair, but I just wasn't willing to put up with Android TV. And the Shield doesn't handle FEL so there's still some ripped content it won't play.
For me it's easy enough to use my Apple TV for streaming and even most ripped blu-rays, and the Ugoos for the blu-ray rips that benefit from it. Flashing the AMB6+ was a one-time thing. After that, updating the OS is just dropping a tar file into a folder and rebooting it.
> It's frustrating that nobody else seems to care about attempting to be the all-in-one box given how much Shield is showing its age now.
It's a niche market and any all-in-one box is likely to run afoul of Dolby Labs licensing restrictions.
> I don't get why Apple just refuses to allow audio pass through or DV Profile 7.
I don't even care about pass through audio if it could just use Dolby MAT to playback decoded DTS:X / Dolby TrueHD Atmos w/o losing the spatial channels.
DV Profile 7 is very likely Dolby licensing issues.
kllrnohj 3 days ago | parent
When I bought my Shield TV's I actually liked Android TV. Very nearly every update since then has just slowly made it worse and worse.
Now it's absolutely disgusting as it shows straight up advertisements (not "recommended shows", like literally ads for car insurance or whatever).
So I guess there's really just not much to choose between regardless. It's spyware + adware regardless of price vs. Apple's lack of local backup support :/
cromka 3 days ago | parent
Oh I learned it the hard way when my device failed and I I had to replace it and log in and configure each and every app from the start. Half a day gone.
jshier 3 days ago | parent
js2 3 days ago | parent
Whether or not this matters or you notice will depend on the specific Blu-ray and whether you have a Dolby Atmos capable sound system.
https://community.firecore.com/t/dolby-vision-profile-7-8-su...
https://community.firecore.com/t/help-get-more-dolby-atmos-o...
https://old.reddit.com/r/appletv/comments/1789et4/does_infus...
buu709 4 days ago | parent
theshrike79 4 days ago | parent
cromka 4 days ago | parent
moepstar 4 days ago | parent
Yes, really - switching cables instantly got rid of any stuttering in the UI no reboot or setting could fix for me - if I wouldn’t have experienced it myself I probably wouldn’t have believed it..
cromka 3 days ago | parent
buu709 3 days ago | parent
Honestly I don't think I've ever been as happy/satisfied with a consumer electronics device as I am with the Shield. It does everything I wanted it to do and more. It's a shame there will probably never be another model.
chocochunks 4 days ago | parent
doublepg23 4 days ago | parent
loloquwowndueo 4 days ago | parent
Hamuko 4 days ago | parent
piva00 4 days ago | parent
I don't plan on upgrading it to this new version yet so I'll probably get 10+ years of use out of it, great value overall.
mypalmike 4 days ago | parent
chocochunks 4 days ago | parent
If you want a privacy focused solution it's probably the most private. Yeah, admittedly harder to use but I'm not recommending it to my parents.
protimewaster 4 days ago | parent
It's definitely not the most troublesome player I've dealt with, but rebooting and logging back into apps randomly can be frustrating.
shaklee3 3 days ago | parent
timc3 3 days ago | parent
shaklee3 3 days ago | parent
chocochunks 3 days ago | parent
And I definitely don't want to pay for something like Plex.
frmrtntn 4 days ago | parent
I really wanted to make it work, but it ended up being an annoying hassle. I got a Shield TV and it has been a much better solution.
Not sure if things have changed since then (~5 years ago).
ndiddy 3 days ago | parent
nozzlegear 4 days ago | parent
Siri AI is increasingly looking like a product that's exclusively for Americans. An unfortunate side effect of the EU attempting to become a regulatory superpower but failing to export its rules to the rest of the world.
Maxion 4 days ago | parent
nozzlegear 4 days ago | parent
miskin 4 days ago | parent
- They don’t have to support European languages. Historically, they were horrible in this area, supporting only major languages and ignoring others for years. It’s almost impossible to ask Siri to play a song whose title is in one of these languages. Contact names are pronounced badly, and it’s sometimes tricky to ask Siri to call a person with a non-English name. This way, even though LLMs support these languages quite well, Apple doesn’t have to invest in development and testing.
- They announce the product with US features and keep the EU price the same, but disable features that cost them money, such as those requiring server-side compute.
- Satellite features only work in some EU countries, and there seems to be absolutely no progress in many markets. These markets are simply too small for Apple to care about. Yet the price is the same.
- They blame the EU for this.
MiroslavPokorny 3 days ago | parent
Eg ask it to skip an ad in YT and it might actually skip to entire video.
jeffgreco 4 days ago | parent
grim_io 4 days ago | parent
jon-wood 4 days ago | parent
Having said that I eventually replaced my pair of HomePod Minis with a Sonos soundbar because I wanted something with a bit more oomph to it, although I'd maybe have considered getting a pair of the big HomePods and using the Minis as rear speakers had this been available at the time.
Brendinooo 4 days ago | parent
How is life in the Sonos ecosystem? I vaguely recall there being some controversy around them a few years back, and I'm generally distrustful of third party hardware companies attempting to write software.
azinman2 4 days ago | parent
jon-wood 4 days ago | parent
drcongo 4 days ago | parent
gen220 4 days ago | parent
I had to buy a special HDMI switch because my projector is eARC-naive, but my understanding is that a lot of modern TVs are eARC-aware and a special switch is not required. The one downside to my setup is that I have to press a button on the HDMI switch to toggle between the PC and the AppleTV, no remote control, but hey it's good to stretch your legs now and then right?
Re audio quality, I really like my big HomePods and find they fill the room quite well and have a solid low range to them. I'd also agree that the HomePod Minis are not suitable for a living room entertainment experience.
simonklitj 4 days ago | parent
No issue whatsoever, latency is fine, but a little too high for shooters and the like—but I use headphones then anyway.
ctkhn 4 days ago | parent
wnissen 4 days ago | parent
MiroslavPokorny 3 days ago | parent
avdwrks 4 days ago | parent
dstroot 4 days ago | parent
Maxion 4 days ago | parent
clickety_clack 4 days ago | parent
prmoustache 3 days ago | parent
I have been using a laptop for 2 decades (albeit with a beamer, not a TV), using display scaling to 150% for the desktop and a wireless keyboard+trackpad combo.
Whenever I am in a place where I want to temporarily put, say, music using youtube app on an hotel TV, I cringe at the terrible UX to search for content with a tv remote versus using a regular keyboard+trackpad. Especially entering text in a search field.
Maxion 1 day ago | parent
Brendinooo 3 days ago | parent
For example, a $130 impulse buy in 2015 is a ~$184 impulse buy in 2026.
mdasen 4 days ago | parent
The move to the A19 also meant that they couldn't go with LPDDR4X RAM and instead had to use more expensive LPDDR5X (IIRC).
It is crazy. I expect the new Apple TV to be a flop because $300 is just a lot. The problem is that Apple is a little boxed in on this device. Apple wants to re-use the A19, but that locks them into expensive DDR5 RAM. They want to push Siri AI, but that locks them into 8GB RAM. Unlike the iPhone, there aren't as many other opportunities with the App Store, Apple Pay, search engine placement revenue, etc.
Storage has also gone up a lot and Apple is no longer selling a 64GB model. Most streaming sticks have 4-16GB of storage and it's usually really slow/cheap storage. The new Apple TV has 128GB of storage and the price for that has probably gone from around $25 to $50.
You say that it's fine from "$200 to $300", but that's not really true. It's gone from $250 to $300 when you look at the 128GB model. I still think it's crazy that it went from $150 to $300 in the same year, but the outgoing 128GB model was already $250 after the price hikes earlier this year.
The problem is that Apple didn't want to reign in their product for the current market and I somewhat get that. What's the point of a new Apple TV if it's just "we updated the processor." For me, the point would be AV1 and VP9 decoding, but Apple wanted to push Siri AI.
Other high-end TV devices have also seen big increases in price. The Fire TV Cube went from being $110-140 to now $200 - and with the Fire TV Cube you're getting Cortex-A73 processor cores from 2016, 2GB LPDDR4X, and 16GB storage. At least Apple is giving you 8GB LPDDR5X and 128GB of storage and a processor that is way better.
The Google TV Streamer is $150 now with 4GB RAM and 16GB storage, but with LPDDR4 RAM and Cortex-A55 cores - and it's still $150.
A Roku Ultra is 2GB RAM and 4GB storage with Cortex-A55 cores and costs $150.
I think we're seeing that there's still some really old stock out there that's cheap, but we're seeing the prices climb on competitors too. Google raised its price 50%. Amazon has raised its price 40-80%. Apple raised its price 54-67% on the same-model and launched the newer model with double the RAM, more expensive RAM, a processor that's 4 years newer, etc.
I think it's likely that Google, Roku, and Amazon simply don't upgrade their streaming devices during this parts shortage. I think a lot of people will be fine with a 12nm Cortex-A55 based TV streamer with limited RAM and storage (and slow RAM and storage). I love how fast my Apple TV is. It's amazing the difference in UI lag. But I think most companies aren't going to prioritize that premium experience, especially during a parts shortage.
signal11 4 days ago | parent
This is a great point, a lot of the press coverage missed this.
Not having a cheaper alternative (eg a stick) was curious though. The baseline price of $300 might cause sticker shock.
moepstar 4 days ago | parent
I still don’t quite know why i actually got a 64GB 4K first gen ATV when, in practice, a 32GB would’ve sufficed?
Do people really play games on these? Install that many apps on them?
compounding_it 4 days ago | parent
If anything apple is probably bring value to new buyers of Apple TV in this market. At 299$ you are getting hardware that will last quite some time as opposed to a 200$ device that might cost maybe 250$ in six months and give you lot less hardware capabilities.
mingus88 4 days ago | parent
But everything is way more expensive than it was a year ago. Nothing escapes this inflation we are going through
bigyabai 3 days ago | parent
If they're selling AppleTV at a loss to stimulate AppleTV+ subscriptions, then they're hemorrhaging money on two fronts. Without their App Store monopoly, Apple's annual service revenue would undoubtedly be a crater.
compounding_it 3 days ago | parent
The strategy Netflix and Prime applied was that they just loaded it with average-costing in-house content and then a few were hits. With Apple they seem to be spending a lot on individual shows and their library is still small compared to others. I guess they can't really do anything average according to their philosophy. This is unfortunately not working in their favor with TV+.
Brendinooo 4 days ago | parent
FireBeyond 4 days ago | parent
jonpurdy 4 days ago | parent
I purchased the 2021 ATV just before the 2022 was released. It struggles with AV1 and VP9 (Infuse really struggles, VLC is better but still a problem). I just wanted the faster CPU (for software decoding AV1 and VP9). Almost bought the 2022 version in 2024 for that but didn't want to buy a 2 year old product.
Didn't expect to have to wait 4 years, and now the price is more than doubled. I can afford it but refuse to do so, especially since I don't use any of the onboard storage for anything.
mdasen 4 days ago | parent
CharlesW 3 days ago | parent
VP9 support is just as promiment as AV1 support in the specs. https://www.apple.com/apple-tv-4k/specs/
1317 4 days ago | parent
jonpurdy 3 days ago | parent
frantathefranta 3 days ago | parent
jonpurdy 3 days ago | parent
I sometimes see the homepage, or see thumbnails when I click to download individual videos. I've previously found interesting channels that way, or recommended by creators in videos I watch, or even on HN.
(I've found their algorithm has gotten worse over time, and nosedived recently with AI slop propagating like crazy in 2026. Even for niche topics it'll recommend channels that are a month old, already have 60 videos (mostly with low views but one video with 100K+ views), and obviously AI generated when closely inspected. It's worse now because half the channels use AI thumbnails for non-AI content.)
So after that long answer, I don't have a great recommendation for discovery if you don't already have an existing list of channels you like and trust.
chocochunks 3 days ago | parent
prmoustache 3 days ago | parent
dd8601fn 3 days ago | parent
I do this too with a mac mini app that does it on schedules across all the channels I like, dumps them in JellyFin with channel art, culls old videos, and uses the Jellyfin api to reindex that category when done.
I just like the lack of ads and no separate YouTube interface… YouTube is just a category in JellyFin.
yt-dlp has gotten spotty about YouTube blocking it, from time to time, though.
Jeremy1026 4 days ago | parent
joshstewart 4 days ago | parent
404mm 3 days ago | parent
mjmvisser 4 days ago | parent
My home theatre set up is through a Denon receiver. I love my gen1 HomePods for listening to music, but I can’t understand why anyone would buy four HomePods rather than a proper surround setup.
neya 4 days ago | parent
It's mind-blowing how one of the most advanced technology forums on the internet can take privacy for granted just because the marketing of a for-profit corporation with previous histories of privacy violations (there's even lawsuits) claims their closed source device connected 24/7 to the internet, is private.
HeavenFox 4 days ago | parent
Matl 4 days ago | parent
cyberpunk 4 days ago | parent
If it does then don’t buy it?
dd8601fn 3 days ago | parent
I trust Apple for a number of reasons, but I really had to be really aggressive about the TV it’s connected to.
But also, a smaller footprint is a smaller footprint. I’ll take “better” where I can get it.
jmb99 3 days ago | parent
If/when devices start shipping with cellular modems and eSIMs... honestly not sure. Faraday cage? Physically remove the modem? (If that doesn't prevent the device from booting.)
skydhash 4 days ago | parent
lern_too_spel 4 days ago | parent
tosti 4 days ago | parent
For privacy, I'd recommend hardware with as few blobs as possible and of course an unlocked bootloader.
NoahZuniga 4 days ago | parent
Synaesthesia 4 days ago | parent
dpark 4 days ago | parent
Is there some actual evidence of collusion with the big tech companies? Because I haven’t seen it. (Telecoms I’ve heard were and are much more integrated.)
nostrademons 4 days ago | parent
The next Snowden disclosure (MUSCULAR) was significantly more concerning though. It was that the NSA was tapping the internal fiber of Big Tech companies. I was at Google when the Snowden disclosures broke, and read the SRE postmortem. They found 2 fiber cuts underneath the English Channel, an hour apart, lining up with the start of the program as disclosed by Snowden. My inference is that the NSA paid off MI6 to send a submarine commando team to cut and tap the fiber of an American company, without consent, and then all the data was shared through Five-Eyes reciprocal data sharing agreements. Google leadership was hopping mad after this, but it would've been impolitic to bring it to the public. They started encrypting all internal traffic soon after, assuming that their internal network was compromised by various nation-state actors, which had some unfortunate effects on their internal culture of openness.
SoftTalker 4 days ago | parent
The head security guy where I worked 20 years ago was already saying this.
mr_toad 3 days ago | parent
Anywhere I’ve worked it was firewall everything and use VPNs, and most places still do this. SFTP was in the too hard basket. And of course that led to people emailing files around as standard practice (and the only option) and inevitably some got emailed to the wrong recipients.
MiroslavPokorny 3 days ago | parent
namanaggarwal 4 days ago | parent
Or maybe they are just not caught yet. They are now running ads, where is the data coming for that. They stop others from using the APIs but nothing stop their first party apps to snoop and use the data.
Apple AirTag is the biggest privacy nightmare out there and I am not sure why people keep Apple separate from other data hungry companies
HumblyTossed 4 days ago | parent
Honestly, based on what? That they haven't been caught?
vallerie 4 days ago | parent
That said they are not perfect - e.g their wording in their own tracking consent prompts vs the ones they force on others.
Rohansi 4 days ago | parent
That's marketing. Do you always trust everything in marketing material?
stouset 4 days ago | parent
Always missing from the paranoid lunatic side of this discussion: what devices do you use? I presume you do all your computing on an abacus?
HumblyTossed 4 days ago | parent
I mean, it's what they _say_ they do. Do we know?
Brendinooo 3 days ago | parent
Do you have any evidence to present, or is this pure FUD?
alsetmusic 3 days ago | parent
saagarjha 1 day ago | parent
HumblyTossed 3 days ago | parent
I presume truth and facts are important, no?
stouset 3 days ago | parent
lern_too_spel 3 days ago | parent
Rohansi 3 days ago | parent
This is a funny one because users need to opt-in to sharing app install analytics with app developers. You don't get to opt-out of sharing it with Apple, even if you're installing apps from a third-party app store!
Rohansi 3 days ago | parent
stouset 3 days ago | parent
With Apple, you are the customer. With others, you’re the product. It’s an easy differentiator for them, plain and simple.
computomatic 3 days ago | parent
Phone theft is a growing problem again, but it’s still less common than it was because they need to get an unlocked device, and I don’t hear them targeting Apple in particular.
Rohansi 3 days ago | parent
> They sell their own products to you and that’s all they care about.
You can also extend this to say that they want you to only buy their devices/services. If you have an iPhone then non-Apple smart watches are missing basic functionality such as replying to text messages. Force everyone to use Safari and limit it's functionality to force apps onto the App Store (30% cut!).
cryptonym 3 days ago | parent
Quite a bold statement. How do they compare with technology companies such as proton, signal... ?
solyin 3 days ago | parent
flanz_10 4 days ago | parent
dd8601fn 3 days ago | parent
…while running far worse stuff themselves, the whole time.
microtonal 3 days ago | parent
This is all only mentioned in the footnote of an iCloud security document [1].
Apple cares about your privacy, so much that they made a backdoor through bad defaults, well in reach of the CLOUD Act.
[1] Footnote 9 in https://support.apple.com/en-us/102651
HumblyTossed 3 days ago | parent
Most people don't even understand that when their favorite app that says E2E that that app still has access to the clear text before it's encrypted...
microtonal 3 days ago | parent
0o_MrPatrick_o0 3 days ago | parent
They want the device to be a mechanism for you to purchase things. Hence the “Apple card” and all the hullabaloo around that. You’ll only use your phone if you perceive it to be secure. Apple’s investments in Secure Enclave’s, sandboxing are all directly linked to their belief that this will help the consumer perceive the safety of the product- and again, it goes back to the perception of the brand.
Quality craftsmanship has properties that outsiders can perceive- even if they don’t understand it. Apple makes those investments.
Google- well, they just make things and then abandon them. Android’s bizzaro world open source is a chaotic mess that reflects the lack of discipline in Google’s leadership.
HumblyTossed 3 days ago | parent
And I don't know what Google has to do with this.
neya 4 days ago | parent
https://www.reuters.com/legal/apple-pay-95-million-settle-si...
Apple routinely recorded their private conversations after they activated Siri unintentionally, and disclosed these conversations to third parties such as advertisers.
Yeah, great track record there.enraged_camel 4 days ago | parent
stouset 4 days ago | parent
The only standard they will accept is absolute perfection. It doesn’t matter all of the drastic steps they’ve taken to ensure that past mistakes are never made again or that their hands are tied when governments make demands of them in the future. It doesn’t matter that they’re demonstrably orders of magnitude better than everyone else.
dd8601fn 3 days ago | parent
Only for internet comment purposes. I’ve found that these same jabronis actually tend to run crappy and wildly unsafe home rolled kludges, for themselves.
Brendinooo 4 days ago | parent
that's not what I did
> just because the marketing
not just because of the marketing
> of a for-profit corporation with previous histories of privacy violations (there's even lawsuits) claims their closed source device connected 24/7 to the internet, is private.
in other words, they are being watched and held accountable when they do screw up, which obviates a lot of the "well maybe they're stealing your data and we don't know about it" nonsense elsewhere in the replies.
I'll ask something specific: We know that Rokus and built-in smart TVs are actively tracking and monetizing everything you do on your television. People can prove this by looking at what calls are made on your network.
Does Apple do the same thing?
halJordan 3 days ago | parent
Brendinooo 3 days ago | parent
Does Apple TV even do ACR in any form? Is it scanning my network and phoning home about it?
halJordan 3 days ago | parent
HelloMcFly 3 days ago | parent
I'm sorry, you're stating this like some obvious fact. Apple has previously said this is not the case and they do not do ACR. The Apple TV is the only Apple device I have, so you can set aside any reflexive critiques of my brand loyalty. What is your precise claim? Why am I a dullard for reading that Apple TV does not use ACR and believing it?
The entire reason I bought an Apple TV was to reduce the amount of data skimming happening in the background and ads being shoved in front of my face in the foreground, it's not like I'm lousy with options.
drnick1 3 days ago | parent
The problem is that you need to trust Apple, and verifying what is going on is difficult. Apple controls the device entirely, and the user is captive because the hardware cannot be repurposed. The "hacker community" should simply reject these user-hostile devices that feel like jails.
CharlesW 3 days ago | parent
You're just making stuff up. Apple TV does not do ACR.
Apple does provide a TV App API that allows select app developers to get a special entitlement allowing them to contribute viewing data. Read this carefully: https://developer.apple.com/support/terms/apple-developer-pr...
"Apple will obtain user consent based on the user’s Apple Account before including Your Licensed Application in the TV App Features displayed under that Apple Account. Apple will also provide users with the ability to withdraw such consent at any time thereafter and to delete their TV App Data from Apple’s systems."
kakacik 3 days ago | parent
For profit org that has its personalized ad part of business growing massively, is scanning all your photos, gives all data to NSA like there is no tomorrow is somehow better, becase carefully crafted PR said so.
Especially if one is not US citizen, or multinational, or US citizen not on US soil, and so on.
They make great, hard vendor-locked hardware and mediocre software. Lets keep them at that and not some magical privacy champions when they are not, not where it actually matters.
zapzupnz 3 days ago | parent
Your post doesn't sound any different, what with the tarring a group of people with the same brush.
You've decided that your feelings about a type of company trump anybody else's opinions about a particular company. With a fairly derisive tone, at that.
neya 3 days ago | parent
Isn't that what they are actually complaining against? This is just circular reasoning.
nntwozz 3 days ago | parent
Do you consider Final Cut Pro and Logic Pro as mediocre?
neya 3 days ago | parent
neya 3 days ago | parent
I even had a mod here tell me that's not the case..lol
LoganDark 3 days ago | parent
andylynch 3 days ago | parent
jnaina 3 days ago | parent
neya 3 days ago | parent
Funny how the OP carefully skimmed this part out in their reply, but BINGO, I think this is the attitude we should have towards privacy. Sometimes I just feel like we're talking to a bunch of bots on here when it comes to privacy with their blind support towards for-profit corporations that doesn't give a shit about them.
Brendinooo 3 days ago | parent
lol
>we're talking to a bunch of bots on here
Ah. Okay. In a different tenor of conversation I'd be happy to clarify but...not when I'm up against this.
eli 3 days ago | parent
mrheosuper 3 days ago | parent
LoganDark 3 days ago | parent
Apple Intelligence takes a single screenshot of your screen when you explicitly direct it to. It does not take routine or scheduled screenshots and it does not exfiltrate or otherwise use the information other than to answer your query.
Private Cloud Compute goes to great lengths to prove it can't violate your privacy. In general, Apple likes to back itself up like this, which is one of the reasons I have such high confidence in them.
MiroslavPokorny 2 days ago | parent
LoganDark 2 days ago | parent
For example, on Mac, Command+Shift+5 will send the selected region to Siri once you enter a prompt to go with it. On iOS, after taking a screenshot, you can share it with Siri by tapping the "Ask" button. Neither of these are automatic or required, they're just alternative ways to use Siri.
Also none of these are sending the screenshot "to Apple" as you describe. PCC runs partially on Apple infrastructure, but provably (not a typo of "probably") does not allow Apple to see or review the actual queries or their responses.
MiroslavPokorny 1 day ago | parent
Im pretty sure we managed just fine without SIRIs insights not that long ago.
andsoitis 3 days ago | parent
Keep the firewall of skepticism high.
Brendinooo 3 days ago | parent
I've always seen Apple TV as the least-bad option compared to Roku/Fire/whatever Google is doing these days/literally any built-in solution.
andsoitis 3 days ago | parent
They come with different tradeoffs wrt price, A/V quality, user interface, privacy, etc.
For me, the #1 thing is A/V quality. I don’t care about price, but most people do.
Brendinooo 3 days ago | parent
neya 3 days ago | parent
If this was your original statement, I think we all would be on your side - I even use an Apple TV 4k personally and love it. It definitely is the best in the market for what it does.
> it's the one box I can (reasonably) trust to not be mining my viewing habits for data.
Instead, you framed it as the only privacy-friendly option and that is logically and factually incorrect.
Brendinooo 3 days ago | parent
andsoitis 3 days ago | parent
electriclove 3 days ago | parent
thejazzman 3 days ago | parent
derefr 3 days ago | parent
(There are also some boxes made specifically for this, usually sold as development platforms for STB products, marketed based on what SoC they contain. Though they’ll tend to be $200, while the random “finished product” streaming box will be more like $30. Both come with decent remotes.)
kybernetikos 3 days ago | parent
I'm also interested in alternatives, but LineageOS on a cheap box isn't really one.
drnick1 3 days ago | parent
You don't need Netflix, Prime, or Disney+. Don't be a sheep, build a collection of Linux ISOs and/or use your Web browser. There is plenty of content out there.
andsoitis 3 days ago | parent
“Content”. Yuck. I’m a discerning series and film watcher.
drnick1 3 days ago | parent
Is there any examples of this that isn't an obscure model last sold in 2015? This would be quite compelling as an alternative to a Linux box, especially now that hardware is expensive again. You don't really need Netflix et al if you can open a Web browser and head for the sea.
steele 3 days ago | parent
neya 3 days ago | parent
Yes, they did:
https://www.reuters.com/legal/apple-pay-95-million-settle-si...
Apple routinely recorded their private conversations after they activated Siri unintentionally, and disclosed these conversations to third parties such as advertisers.
Can you prove they aren't actively doing it now?edit: link
Brendinooo 3 days ago | parent
This has nothing to do with the specific question I asked, and I'm not sure why you'd think so unless Roku has some kind of Siri-like feature (which wasn't what I was intending when I asked regardless). (also, that's a dead link)
neya 3 days ago | parent
My point is, it's a for-profit corporation. And a really efficient one. They don't care about anyone's privacy or anything else. Only profits. History has proof - battery gate, siri lawsuit, etc.
jakeydus 3 days ago | parent
matwood 3 days ago | parent
"Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose," Apple said on Wednesday.
Unintentionally activating Siri and then recording is very different from the active listening things going on. Shared with advertisers was speculation.
neya 3 days ago | parent
Brendinooo 3 days ago | parent
neya 3 days ago | parent
Again, you don't know they aren't doing any of these privacy violations again right now. You are just vomiting their marketing BS again and again "Apple means privacy". Historically their shady acts weren't discovered until much later - battery gate, siri lawsuit, etc. You're starting on personal attacks and sounding more like a bot, so I'm going to stop here.
zapzupnz 3 days ago | parent
and then
> and sounding more like a bot
Pot, kettle, etc.
Per HN guidelines: "Be kind. Don't be snarky. Converse curiously; don't cross-examine. Edit out swipes."
colordrops 3 days ago | parent
That's precisely what you did.
adrr 3 days ago | parent
EA-3167 3 days ago | parent
GeekyBear 3 days ago | parent
This is a common judgement among the technically literate.
> Breaking down why Apple TVs are privacy advocates’ go-to streaming device
https://arstechnica.com/gadgets/2025/06/all-the-ways-apple-t...
jmull 3 days ago | parent
To me, it doesn’t make sense to rate all levels of imperfection the same. Of course Apple isn’t perfect. But that’s not am important question.
Apple’s the only major purveyor of these kinds of devices whose existential business model is not predicated on privacy violations. Hardly a guarantee of good behavior (and we’ll see what happens in the future). But a lot better than the alternatives.
crossroadsguy 4 days ago | parent
troupo 4 days ago | parent
What exactly can it do besides launching streaming apps?
steve1977 4 days ago | parent
troupo 4 days ago | parent
Thread border router is nice I guess.
Integration with HomePods is ... well, if you have HomePods.
So... No real functionality to justify the price.
steve1977 3 days ago | parent
I guess if you're not really quite deep in the Apple ecosystem, there's probably better options.
troupo 3 days ago | parent
That doesn't stop me from being realistic about AppleTV: it's a waste of a product. It's a veritable supercomputer in your living room whose only purpose is streaming. Literally everything else is a crippled afterthought.
That's why I was baffled by the original comment: "$300 might be a decent price if you use it for all of the things that it can do". It doesn't do a lot, does it?
conductr 4 days ago | parent
pier25 4 days ago | parent
softwaredoug 4 days ago | parent
m463 3 days ago | parent
apple tv isn't private, apple does mine your viewing habits, read their eula.
You should also know that all non-apple apps like netflix have unrestricted network access and can/will do the same.
It is too bad that people accept apple's marketing about privacy, because they have dark patterns, they collect telemetry, they don't let you block it, and they help apps do the same things.
A privacy policy is not the same as being able to firewall your device, but apple doesn't allow firewalls.
GeekyBear 3 days ago | parent
> Breaking down why Apple TVs are privacy advocates’ go-to streaming device
https://arstechnica.com/gadgets/2025/06/all-the-ways-apple-t...
autoexec 3 days ago | parent
calmworm 3 days ago | parent
cebert 3 days ago | parent
It infuriates me that Apple Podcast slips in ads for podcasts I have no interest in as suggestions. As far as I can tell, there’s no way to disable that “feature”.
runako 3 days ago | parent
autoexec 3 days ago | parent
cebert 3 days ago | parent
autoexec 3 days ago | parent
eli 3 days ago | parent
I'm not comfortable with my TV or streaming stick manufacturer collecting and mining data about everything that appears on the screen.
m463 3 days ago | parent
I think other streaming apps definitely do.
Apple does too. I don't know about the TV, but a vanilla safari has a bunch of default favorites, and when you open a browser window it contacts each one of them and sets cookies. It also contacts google by default for searching, character by character quick search completion and on and on.
Wouldn't it be nice to be able to buy products without all this nonsense?
astafrig 3 days ago | parent
Similarly to the parent comment, I am quite comfortable with Safari sending my search query to Google when I perform a Google search.
I’m not sure how that’s nonsense.
m463 2 days ago | parent
also you cannot enable private browsing by default. You have to turn it on manually, and updating safari will reset all that.
astafrig 2 days ago | parent
And I think a typical user, generally, would expect that a browser saves history and so on by default. People like AutoFill!
musicale 1 day ago | parent
Last I checked it was grabbing the favicons; intentionally bad or not, this is still obnoxious anti-privacy behavior that needs to stop.
ProllyInfamous 3 days ago | parent
1) By default, every word (each character, actually) you input into Spotlight/Siri gets time-stamped and sent to `smoot.apple.com`
2) Even with a Pi-Hole blocking *.apple.com (i.e. using MacOS >> Networking >> DNS Server), on boot all modern Apple Silicon reaches out to security.apple.com (i.e. bypassing the user's manual-input DNS setting), using the DHCP-issued DNS IP [0]
pro-tip: use your router's DHCP to auto-issue your local Pi-Hole's IP address [as DNS] with your IP-leases; then you'll actually be able to block all *.apple.com traffic (using the PiHole which your DHCP issues to, by default)
[0] this is for security chip "lockout" detection (e.g.) and it is pervasive across NICs (i.e. it REALLY seeks any attempt for DNS resolution to security.apple.com)
kvuj 3 days ago | parent
Huh? How do you expect Apple to show live search results if they don't send what you're typing to their servers?
> 2) Even with a Pi-Hole blocking *.apple.com (i.e. using MacOS >> Networking >> DNS Server), on boot all modern Apple Silicon reaches out to security.apple.com (i.e. bypassing the user's manual-input DNS setting), using the DHCP-issued DNS IP [0]
From a quick google search, it seems to be if you enable "Find my" or pass word recovery with an Apple account. I think that's reasonable to expect if you enable these features.
gambiting 3 days ago | parent
I don't want spotlight to show any online results in the first place, is there anyone here who does?
jmb99 3 days ago | parent
Admittedly I haven't confirmed that this results in no API calls in the latest few macOS releases but it definitely used to stop them, at least a few years ago.
m463 3 days ago | parent
also, search for "improve" in settings. I'll bet you didn't find "Help Apple Improve Search" in the results. Ironic on many levels.
saimiam 3 days ago | parent
ragall 3 days ago | parent
m463 3 days ago | parent
And of course, I'll bet all your data was mined before you turned things off.
does this seem user-friendly? seems deliberately hostile to me (though par for the course nowadays)
ProllyInfamous 3 days ago | parent
I recently set up my old 2009 iMac [0], and it tickled-me-pink that even the Microsoft Office installer was opt-in by default (i.e. the telemetry option was OFF by default, with the installer asking if you wanted to opt-in).
[0] this was about a month ago, right before the ArtCraft's reverse-engineering of Adobe's products; I restored this iMac simply to run my legally-purchased copy of Photoshop CS4 (a non-subscription edition circa 2006)
ProllyInfamous 3 days ago | parent
In my opinion (to answer your question): "yes."
asimovDev 3 days ago | parent
ProllyInfamous 3 days ago | parent
But macOS makes it extremely difficult to search your local files (without using Spotlight) so you effectively cannot search your offline APFS without revealing your local queries (to Apple, at a minimum).
This seems wrong.
----
I've met several $100k+ tech geniuses who absolutely refuse to believe this behavior is normal/default – but a local PiHole (or simple internet searches) reveal this Truth (capital t, with respects to DFW).
While providing over-the-shoulder IT support, I saw a hardware designer for a tech company enter proprietary company information into his "local" Spotlight search (to find a CAD file he had recently designed, demonstrating that the computer was "working"); when I told him about smoot.apple.com (e.g: Spotlight local queries offloading) his face turned white – fortunately that company only has a few thousand customers (very niche hardware designs for BMS/power delivery management), and no "real" competition... but he still refuses to fully believe the levels of telemetry in 2026.
(I think the LG TV story last month "woke him up"; the Bitcoin Ledger embedded SoC SIM key-thefts via man in the middle attacks should bring out the last remaining tinfoil hats). Stay frosty.
ProllyInfamous 3 days ago | parent
This is the default behavior, without enabling anything (you cannot disable the T2 chip reaching out to security.apple.com), whether or not you have Find My™ enabled. You cannot disable this "feature."
If you take a brand new Apple computer and turn it on, literally the first DNS query it makes (before MacOS even begins to load) is to `security.apple.com` – with zero configuration – and you can never disable this behavior (it is embedded into Apple's T2 SoC).
Every boot thereafter, the Apple product attempts to re-query this host; if connected (and black-listed) the computer is immediately disabled.
----
Similarly, Microsoft has OS-level phone-homing which contacts host `spynet2.microsoft.com`, which is certainly an interesting naming scheme (at least they're open about it). This also ignores the user-supplied DNS (in Settings >> Networking >> NIC >> DNS ).
MiroslavPokorny 2 days ago | parent
IndySun 3 days ago | parent
Thank you for the detailed suggestion. I use LittleSnitch. pi-hole previously, I must take another look. Did you catch LG spying posts?
ProllyInfamous 3 days ago | parent
LittleSnitch resolves DNS queries (i.e. it determines the IP address) before you have clicked ALLOW/DENY; so even if you DENY the host['s IP] connection, your DNS resolver has already seen the query.
Also, LittleSnitch does not block `security.apple.com` queries, which occur before this software has even loaded.
----
>Did you catch LG spying posts?
After last month's GamersNexus exposé, I went back and watched Citizen Four [0]: Ed says it plain and simply in this 2014 documentary, "you don't even need to be a high value target, anything that can listen WILL."
>>"Saying [if you have nothing to hide, then...] is like saying you don't care about free speech because you have nothing to say!" –Edward Snowden
[0] documentary about Snowden revelations; also see his book Permanent Record [1]
[1] <https://www.amazon.com/Permanent-Record-Edward-Snowden/dp/12...>
side note: I worked in data centers during the Snowden leaks, and the cover stories were always incredible ("the tech just doesn't exist to do that yet" is agency legalese, folks)...
musicale 1 day ago | parent
Sir_Twist 3 days ago | parent
a123b456c 3 days ago | parent
pooloo 3 days ago | parent
Seems like their advertising might not be a focus...
m463 3 days ago | parent
runako 3 days ago | parent
Services growth is only tracking slightly ahead of installed base growth. One theory of Services was that it would grow high-margin business organically alongside the growth of the installed base. More iPhone users => more iCloud subscriptions. Notably, this growth rate is roughly predictable even without ads being a factor.
drob518 3 days ago | parent
qingcharles 3 days ago | parent
m463 3 days ago | parent
I think ads are projected to be $9b this year
StilesCrisis 3 days ago | parent
cebert 3 days ago | parent
Do you not use the same Apple App Store, Apple Maps, and Apple Podcast apps I use? The ads are becoming a real problem.
smileybarry 3 days ago | parent
If you use the Apple TV app and if you give permission to the app in the modal to link your HBO Max/Paramount+/etc. app, then that app can call a special API to donate your viewing history to the Apple TV app. You can just decline the prompt, or you can just not use the Apple TV app, and then the other streaming services have no recipient to give this data to.
Conversely, your TV runs something called ACR or Automatic Content Recognition where a screenshot of your TV input/app is taken every ~x seconds. At best, it distills it into a local signature and ships that off to some amount of servers. At worst (e.g.: laptop HDMI) it can send it for processing. Some TVs take screenshots much more often if you use a device connected by HDMI.[1]
The former is generally used for content recommendation, but we can also assume that it could potentially get pooled into stuff like App Store ads. The latter is also used to discern your political affiliation and target you for political campaign ads, among every other type of ad.
1: https://www.rtings.com/tv/learn/research/smart-tv-data-priva...
illiac786 3 days ago | parent
There absolutely are much more private options (I run one) but it’s more effort.
wombat-man 3 days ago | parent
The PS5 pro has plenty of horsepower. Fewer problems, but I see it occasionally skip or freeze slightly when playing back from some providers.
I've read Apple TV somehow has this figured out, and since I expected a new model I've been waiting for this one. It's not cheap but I want to be able to stream TV/film without any of those issues. I'm not quite ready to go the super premium route by getting a kaleidescape. I also want to use the bluetooth functionality from time to time.
kqp 3 days ago | parent
Apple regards privacy as a feature, and I mean that precisely: some places they implement it, other places they decide it’s not worth it, and they only ever tell you about the former. A good example is iMessage: everybody in tech knows it’s E2EE, many fewer realize that the other three copies of your iMessage data on Apple’s servers are just, uh, not encrypted.
You can’t have the same intuition for Apple and privacy that you would for a group like Signal. You need to instead ask yourself whether you fully understand what you need, then whether Apple has guaranteed precisely and fully that, without weasel words.
Terretta 3 days ago | parent
With Advanced Data Security enabled?
Of course, then there's the persons you're talking to. I figure they are one of your "other three", another is the iCloud copy (deduped from backups) ostensibly resolved by advanced data security, what's the third?
zchrykng 3 days ago | parent
Avanced Data Security keeps your copy in iCloud safe, but doesn't help with the people you are messaging's copy.
gambiting 3 days ago | parent
kqp 3 days ago | parent
iMessage leaks I know about:
- iCloud backups. While I appreciate Advanced Data Protection, I still count this because it’s not available everywhere, most people have it off, and most people with it off are unaware of it backdooring the E2EE marketing they still saw.
- Recipients’ copies, and all the ways their copies get copied. Yes, tricky to address, that’s the comment. While no app can guarantee no unencrypted recipient copies, privacy focused apps do make it not happen unintentionally and by default.
- APN leaks the timestamp, sender, and recipient of every message. Especially powerful in combination with recipient copies.
- Apple controls the key directory and can MITM at will. As usual, see Signal for a high profile attempt at a centralized key directory that’s resistant to controller abuse.
- Contacts, Siri, and Apple Intelligence all ingest then upload iMessage data.
- No source code or reproducible builds. Obvious reasons, still a real hole.
slashdave 3 days ago | parent
Because they want to allow people to recover them.
asdfman123 3 days ago | parent
freetime2 3 days ago | parent
My family actually prefers to use the apps on our LG TV than Apple TV. Even after explaining all of the privacy issues, their reaction was basically "meh, who cares, it's more convenient this way".
yalogin 3 days ago | parent
fibonachos 3 days ago | parent
It’s not a home theater by any stretch, but perfectly adequate for every day viewing.
siliconc0w 4 days ago | parent
boelboel 4 days ago | parent
oofbey 4 days ago | parent
foobarian 4 days ago | parent
vachina 4 days ago | parent
qoez 4 days ago | parent
jonhohle 4 days ago | parent
boredatoms 4 days ago | parent
petepete 4 days ago | parent
* Siri - no thanks
* Far field microphones - no thanks
* Faster performance - unnecessary for me (I watch TV, movies and YouTube - it's never not smooth)
* Home theatre with homepods - I already have Sonos surround
* Even smarter home hub - I have a non-Apple smart home
* Facetime, Fitness+, Apple TV app - just not for me
The one thing I feel like I'm missing (and would be missing even if I upgraded) is audio passthrough, but DD 5.1 is _fine_.
ctkhn 4 days ago | parent
JoshGlazebrook 4 days ago | parent
0xc133 3 days ago | parent
I’ll never buy another Sonos product ever again. Terrible experience all around. App is trash, soundbar drops off wifi for no reason, songs will stop playing over Airplay and it’ll just disappear as an Airplay speaker for hours and then show back up randomly and work fine again.
cromka 4 days ago | parent
wait, the new 4K has passthrough finally? I did not see it mentioned.
xgkickt 4 days ago | parent
Don't worry, the next tvOS update may fix that.
QGQBGdeZREunxLe 4 days ago | parent
Still no 2.5Gbps port in 2026 is disappointing.
Grombobulous 4 days ago | parent
QGQBGdeZREunxLe 4 days ago | parent
boelboel 4 days ago | parent
toast0 4 days ago | parent
Commercial streamimg platforms are probably gonna allocate like 2mbps more for 8k streaming and call it a day.
Grombobulous 4 days ago | parent
Gigabit Ethernet has 7x the bandwidth of a 4K UHD Blu-ray.
If an 8K Blu-ray standard were to ever exist, in what universe would it somehow 7x the bitrate to increase the pixel count by 4x? And of course that math is assuming that this new hypothetical new standard that does not exist wouldn’t use newer compression standard.
In what universe will 8K content be streamed at greater than 3x the bitrate of the average US home broadband speed? (300Mbps) 8K streamed content will almost certainly top out at 100Mbps.
The current bandwidth cost math at major CDNs for consumer use cases at that bitrate is hundreds of dollars per month, before you even pay for content.
The idea that any streamer will be bandwidth-limited by a 1Gbps network link anytime soon is absurd.
Dylan16807 3 days ago | parent
radicality 3 days ago | parent
I have Infuse app for playback on my Apple TV, and recently tried to play, from my local nas on 10Gbs link, some 4k ProRes footage. I forget if it even has the decoder for it, but just the bandwidth wasn’t even enough to play that. Honestly also from experience, playing from local network a 80GB BD remux is also kinda so-so. Random hiccups for me during normal playback. And just completely unreliable fast forward/backwards seeking.
steve1977 4 days ago | parent
Dylan16807 3 days ago | parent
But seriously, 1Gbps is plenty for any video content.
Grombobulous 4 days ago | parent
AV1 decoding is also a good feature to have.
rconti 4 days ago | parent
I was surprised to learn my 1st gen doesn't have a thread radio which caused some minor homekit compatability issues. I actually bought a new AppleTV 4k a couple months ago but it didn't really solve my problem, so I returned it with the reasoning that it was long in the tooth and a new model was coming out soon.
I just preordered this one but I sort of wonder if I should just go buy the last gen one for half the money or whatever. Seems like the actual buy. At the old price point, they were impulse buys. At this price point, well, it's enough to get me to stop and think about it.
_coveredInBees 4 days ago | parent
safeimp 4 days ago | parent
There are comparable devices like Ugoos (am6b+ with coreelec) and Zidoo but they're a little sketch compared to the aforementioned...
_coveredInBees 4 days ago | parent
BLKNSLVR 3 days ago | parent
I have a few Android TV devices, and as soon as I discovered ProjectIvy, I made it the default launcher on all of them.
yesb 4 days ago | parent
hbn 4 days ago | parent
Most of the purchases will be from people who do have an older model that's actually getting outdated, people who want another Apple TV for another room in their house, or people who don't own one at all. You buy this one now, it'll probably be good for the better part of a decade and you won't need to think about the next refresh.
iAMkenough 4 days ago | parent
For me, I’m hopeful to get a good deal on the previous gen to replace my parents ATV HD.
It will be my first used ATV purchase, but $299 isn’t worth it to consider buying new in my opinion.
mastax 4 days ago | parent
A different company could turn this hardware into a pretty serious gaming machine or a zero config NAS or something but Apple is not that company.
They couldn't think of any compelling Siri AI use cases to put in the advertising and neither can I.
testfrequency 4 days ago | parent
mastax 4 days ago | parent
"We have tomb raider and death stranding 2 for $69.99" is not an interesting proposition except for Apple fanboy dads who hope that will placate their gamer child (it won't).
testfrequency 4 days ago | parent
That said, Apple has been attempting for years to make Apple Arcade a hit.
nickpeterson 4 days ago | parent
It would really help me stomach a $300 dedicated box for my TV if it could do more than look at pictures and stream netflix. Games are the absolute obvious thing to do, especially since Microsoft and Sony are seemingly struggling.
Just ship a controller and cut some deals apple, it isn't that hard...
rblatz 3 days ago | parent
I was waiting for this release to upgrade the old Apple TV in my office. This is a pretty niche release, with a premium price. I don’t really care about the price, I waste money on way dumber stuff, but this has nothing that it adds over the previous gen that actually pacts any of the things I want to do.
It’s a shame they couldn’t just improve the box, skip the AI stuff no one wants or asked for, drop the fake gaming console aspirations, and drop it at a reasonable price.
RockRobotRock 3 days ago | parent
The ecosystem for running x86 games on snapdragon phones is already fairly robust. Crossover on my apple silicon mac works wonders.
athorax 4 days ago | parent
jamesponddotco 4 days ago | parent
spike021 4 days ago | parent
It doesn't even look like this supports 120hz, which would've been nice since my OLED TV does.
piskov 3 days ago | parent
spike021 3 days ago | parent
Maybe at some point I could play games on the Apple TV that do?
bschwindHN 3 days ago | parent
For real though, 120 is nice even just for navigating UIs smoothly. On top of that, 120 is a nice multiple of 24, 30, and 60. So the device can just output 120Hz and skip frames as needed depending on the source content frame rate.
piskov 3 days ago | parent
ie outputting 24/25/30 is completely fine: tv will use corresponding multiples of frames by itself (120 for 24, 50 and 60 for 25/30, etc.)
vander_elst 4 days ago | parent
Nowadays with ~100 bucks you can an amd64 box and a CEC adapter, which allows to use the default remote of your tv. Then you can install on it whatever you want, customize it however you prefer and have all the privacy you decide. No lock-in. As much AI as you like, zero is a valid option.
ahyattdev 4 days ago | parent
toast0 4 days ago | parent
You can also probably maybe do terrible things like CEC on one port and signal on another, it's mostly a bus.
ragazzina 3 days ago | parent
awepofiwaop 3 days ago | parent
Can't do 1080p on Disney+ in a browser. Can't do surround sound. etc.
jdpedrie 4 days ago | parent
thewonderfulmrp 4 days ago | parent
Did the old one also not have Dolby vision/HDR10/Atmos? What is this cinematic stuff? What are we missing here?
Why would I need CPU/GPU performance on an Apple TV? I'm genuinely confused. Is it to play video games? If I want to play video games, I can pay a bit more and get a used playstation I suppose. I genuinely don't understand this product anymore.
criddell 4 days ago | parent
StumpChunkman 4 days ago | parent
SSLy 4 days ago | parent
StumpChunkman 4 days ago | parent
*I do have a once-per-run Moonlight glitch that may even be because I'm on an older version. The first connection just doesn't pick up on the HDR immediately. I just have to reconnect once and it's good after that.
[1]: https://github.com/ClassicOldSong/Apollo ("Built-in Virtual Display with HDR support that matches the resolution/framerate config of your client automatically")
mikefrancesa 3 days ago | parent
protimewaster 4 days ago | parent
I thought I surely was imagining it, so I revisited it 6 months or a year later, and, yes, the input latency from the controller is substantially worse on the Apple TV.
kirbs 3 days ago | parent
I had unacceptable input lag when streaming to my Apple TV 4k, but switching the TV it into "game" mode fixes it entirely. I just need to swap it over to game mode when I hop into Steam Link or Moonlight.
cellu 4 days ago | parent
reacharavindh 4 days ago | parent
alasano 4 days ago | parent
That's crazy
yesb 4 days ago | parent
thejazzman 4 days ago | parent
Eg Pixel Brite works great on all versions of AppleTV including FEL playback on 1st gen
The only thing I haven’t been able to do with the older models is upscaling content at the same fidelity levels. But the results are very subtle either way and not all that compelling IMO.
hbn 4 days ago | parent
Their Studio Displays have an A19 in them too (A19 Pro for the XDR)
chrisfosterelli 4 days ago | parent
HDR10+ is supported in some players (infuse) but not others (plex) and will fallback to HDR10. Profile 7 DV files do not play properly on Apple TV period even though it will display the DV logo (though frankly very few devices can do this). Profile 5 and 8 DV files will play properly depending on the player and the content mapping level in the content (2.9 is well supported but 4.0 causes HDR10 fallback or black screens in some cases). Apple TV also doesn't support HD audio passthrough great.
SamuelAdams 4 days ago | parent
AshamedBadger56 3 days ago | parent
cbozeman 3 days ago | parent
The Shield Pro is still the best all-around set-top box streaming device. It was always a bargain at $199 for the overpowered hardware it had under the hood, but after the hardware refresh and size reduction, it was a no-brainer. It was the only box that had a gigabit Ethernet port, which Apple finally put in their new device.
Nvidia will never release another device like it again, because the Shield and Shield Pro were meant as a foothold against Sony, Nintendo, and Microsoft consoles. Now that Nvidia can make bajillions selling GPUs for AI, they won't even bother with a new Shield device, or if they do, it will be only marginally better than the current Shield Pro and will land with a total thud.
They're completely uninterested in gaming nowadays and that was their bread and butter until 2022/2023 or so when datacenter revenue finally eclipsed gaming. Now that AI revenue dwarfs everything else, there's no chance we'll see a kickass STB that makes others run in fear. Those days are over.
girvo 3 days ago | parent
Not to take away from what you're saying, but I have a 2022 Apple TV 4K with a gigabit ethernet port.
You just had to buy the higher storage model, weirdly.
Model MN893X/A
ttcbj 3 days ago | parent
henryfjordan 3 days ago | parent
BLKNSLVR 3 days ago | parent
pjc50 3 days ago | parent
> used playstation
Unfortunately PS5 prices have shot up due to everything else.
LoganDark 2 days ago | parent
Everything. It's like pixel density, going from 96ppi to 220 is just better, and once you first see it, you just start wanting it everywhere. My Mac, iPhone and iPad all have 120Hz at this point, so of course I want to see it in more Apple products - it feels amazing compared to 60. It just does.
lowbloodsugar 4 days ago | parent
lysace 4 days ago | parent
At least according to: https://en.wikipedia.org/wiki/Apple_TV_(device)#Technical_sp...
lprd 4 days ago | parent
taude 4 days ago | parent
FireBeyond 4 days ago | parent
Siri in CarPlay just swallows the name. “New text message from [pause]. Would you like to…”
himata4113 4 days ago | parent
Grombobulous 4 days ago | parent
The Beelink mini PC I bought as my router cost me $229 in 2024. The most equivalent model on sale I can find is now $349.
ragazzina 3 days ago | parent
If you don't care about Dolby Vision or HDR.
abletonlive 3 days ago | parent
cornstalks 4 days ago | parent
layer8 4 days ago | parent
meerita 4 days ago | parent
etchalon 4 days ago | parent
meerita 4 days ago | parent
Synaesthesia 4 days ago | parent
lostlogin 4 days ago | parent
meerita 3 days ago | parent
etchalon 3 days ago | parent
m3kw9 4 days ago | parent
haunter 4 days ago | parent
>Access to Siri AI is also available on Apple TV 4K (2nd generation) or later.
a34729t 4 days ago | parent
crakhamster01 4 days ago | parent
Does anyone know why having 128GB of storage is useful? Just for installing more apps? I've had Google TV devices in the past, and don't think I ever came close to the 32GB storage limit. Maybe there's a gap I'm missing...
antonyt 4 days ago | parent
hbn 4 days ago | parent
I'd guess it's room for the AI model and future versions of it that could grow.
6SixTy 3 days ago | parent
jamie_ca 4 days ago | parent
That said, I'd love it if Plex or Jellyfin were able to use that storage to cache files locally (eg. stream the data as fast as possible and play from the local copy) to smooth out some flakiness with the wifi between the tv and my home server.
steve_adams_86 3 days ago | parent
I've used it for a total of a few hours in many years, almost exclusively for mini motorways. It never made sense to play over the Switch or PS5. I'm not sure who's using it.
6SixTy 3 days ago | parent
I would expect only mobile developers to actually bother porting games natively to Apple TV, with larger titles opting for game streaming.
huseyinkeles 4 days ago | parent
Really nothing beats it, especially if you are in Apple ecosystem but even if you are not, it’s a million times better than the messy android tv with full of ads and bloat.
That being said, I don’t see a reason for us to upgrade to this version.
jm4 4 days ago | parent
scrumper 4 days ago | parent
microtonal 3 days ago | parent
bastardoperator 4 days ago | parent
hellcow 4 days ago | parent
huseyinkeles 3 days ago | parent
Also running side-loaded Stremio with torrenting enabled so I can stream Big Buck Bunny.
cosmic_cheese 3 days ago | parent
ragall 3 days ago | parent
pclark 3 days ago | parent
shepherdjerred 3 days ago | parent
The only thing I could think of using this for is syncthing, but I'm not sure if there's an Apple TV app
ragazzina 3 days ago | parent
It's really not. It's so reviewers will be able to say "it costs more than the last version, but you also get much more storage" and the average consumer is happy. If there were a practical reason for it Apple would put it front and center.
henryfjordan 3 days ago | parent
ascagnel_ 3 days ago | parent
They also bought RAC9, developers of Sneaky Sasquatch (one of the best games on the service, in my opinion), and they've had an aTV version since day one.
In general, the idea of a single game being able to hop between a phone (which can turn into a handheld with a controller grip), TV box, and desktop/laptop is really interesting. Streaming can do that, but latency and bandwidth caps become issues; this sidesteps it by letting you run everything locally.
jm4 4 days ago | parent
ChrisMarshallNY 4 days ago | parent
Otherwise, there's not a thing that this offers, that's worth shelling out another 300 bucks.
I have the original 4K, and watch it all the time. I'm glad it has the double-tap Home button (swipe up to kill the app). I use that feature a lot.
heurekamala 4 days ago | parent
jm4 4 days ago | parent
dj_gitmo 4 days ago | parent
paraboul 4 days ago | parent
QGQBGdeZREunxLe 4 days ago | parent
Yesterday I was watching Dark Matter on my Plex server. I asked Siri to turn on English subtitles which are there:
> I'm afraid I'm having trouble getting the available languages.
This is after Plex's big update recently...
lostlogin 4 days ago | parent
I read reports that it handles video much better, but that wasn’t an issue I regularly faced.
QGQBGdeZREunxLe 3 days ago | parent
abletonlive 3 days ago | parent
unsupp0rted 4 days ago | parent
https://www.apple.com/newsroom/images/2026/10/apple-unveils-...
It's so un-Apple to be stretched and in weird perspective that way
steve_adams_86 3 days ago | parent
zeagle 4 days ago | parent
overcast 4 days ago | parent
baggachipz 4 days ago | parent
dj_gitmo 4 days ago | parent
juiceland 4 days ago | parent
fckgw 4 days ago | parent
If you're using wired headphones then a $20 Bluetooth dongle will do the same.
packetlost 4 days ago | parent
etchalon 4 days ago | parent
nozzlegear 4 days ago | parent
MattDamonSpace 4 days ago | parent
AmazingTurtle 4 days ago | parent
qblv 4 days ago | parent
HumblyTossed 4 days ago | parent
Anyway, it's now too much money for something that is just going to open Jellyfin.
Grombobulous 3 days ago | parent
It seems like Apple is perfectly happy to send low spend customers to their Roku to install the Apple TV app from there.
With the way the smart TV market is playing out, the type of customer who actually wants to add a streaming box to a TV that already comes with all the apps they need to play back content is already a premium value proposition.
i.e., if your TV already comes with all the apps: Netflix, Paramount+, HBO Max, Disney+, etc, why are you buying a streaming box at all? Presumably because you want a more premium experience than your TV currently offers. That means that compromising on price isn't the right move from a product perspective.
suchitpuri 4 days ago | parent
52358 4 days ago | parent
crooked-v 4 days ago | parent
minhazm 4 days ago | parent
rblatz 3 days ago | parent
ineedaj0b 4 days ago | parent
SamuelAdams 4 days ago | parent
Is no one concerned about an always-on, internet connected microphone being in their living room or bedroom? This needs a physical shut off switch.
Funny how when LG does it [1] it’s a privacy nightmare but when Apple does it it’s a cool new feature.
unethical_ban 4 days ago | parent
encom 4 days ago | parent
mmanfrin 4 days ago | parent
Yes at the end of the day it's a microphone in your home, but each has a very different stated (or unstated, in LG's case) purpose.
shepherdjerred 3 days ago | parent
Consumers do not care
Gigachad 3 days ago | parent
matwood 3 days ago | parent
Like most people's cell phone that also ends up in many more places?
newscracker 4 days ago | parent
I don’t see Siri AI as a big positive differentiator when compared to third generation Apple TV 4K from 2022. Anecdotally, Siri AI has gotten slower and worse from the time the *OS 27.x were released.
Apple TV is the smoothest way to navigate, run apps, etc., without having to use whatever sluggish tracking crap that comes with Smart TVs. I’ve never connected my TV to the internet and Apple TV is the main input source for it. Combined with a couple of HomePods and eARC, it works fine for the most part. Combine with NextDNS (for DNS and system wide tracker blocking) alongside Tailscale, and you’ve got a nice setup.
The biggest downside of Apple TV is tvOS, which doesn’t get much developer time within Apple. This hits harder for Apple’s own apps, which tend to be of poor quality and have no attention paid to bug reports for years.
ToucanLoucan 4 days ago | parent
Anyway I'm happy with my current units. If I was outfitting a new living room I could see this new one, but for the time being I'm not rushing out.
fuzzy2 3 days ago | parent
Do not underestimate modern audio technology.
lowbloodsugar 4 days ago | parent
I have a $12k Trinnov processor that’s quite good at audio, handles 4k@120 and 8k. $299 Apple TV still can’t pass through audio or do anything better than 4k@60?
I didn’t get to spend $12k on a Trinnov by overpaying for the little things. Apple is high. I don’t know who this is for.
cyberpunk 4 days ago | parent
lowbloodsugar 3 days ago | parent
phinnaeus 3 days ago | parent
cyberpunk 3 days ago | parent
Having done that, my opinions are simple;
A good set of floor standers connected to pretty much anything will sound good.
Basic room treatment will go far enough for everyone unless you’re running a sfx studio or something and even then…
Anything over 320 mp3 is basically pointless, but the better masters you get on some of these 24/96 platforms make it probably worth the subscription (sometimes).
I prefer good headphones.
And this is how i’ve avoided spending 6 figures on audio gear :)
timc3 3 days ago | parent
I agree with you on the untreated room and 60k amps (just buy hypex), I have a room that is designed by a professional and treated (massive traps completely covering all the walls and ceiling). Most people can’t dedicate the space to that type of setup though - particularly as it completely changes the look of a room.
But something like Trinnov can make a difference to even that setup - its what the acoustician will some days testing and tweaking particular as all speaker designs have flaws. Not that I have one yet, I didn't have the budget for it so I am making do with a cheaper alternative - but DSP for treated rooms makes a noticeable difference.
lowbloodsugar 2 days ago | parent
herrkanin 3 days ago | parent
lowbloodsugar 3 days ago | parent
tylerflick 3 days ago | parent
sergiotapia 4 days ago | parent
hyperbovine 4 days ago | parent
butterlesstoast 4 days ago | parent
I wonder what model wrote that lol
mrlonglong 4 days ago | parent
lilchungus 4 days ago | parent
lilchungus 4 days ago | parent
b8 4 days ago | parent
hk1337 4 days ago | parent
Agingcoder 4 days ago | parent
tom910 4 days ago | parent
ericfrederich 4 days ago | parent
The price was $200, now there was news of a price increase to $300. This does seem to be the case, but does a price increase of something that's sold out even mean anything? Not sure if NVidia even confirmed they're still producing it.
The NVidia Shield Pro was the go-to device which supported all the codecs. Notably the ones that Apple TV didn't support was uncompressed Dolby Atmos if I remember correctly.
Any idea if this new Apple TV 4K supports uncompressed audio for 4k Blu-Ray rips (i.e. remux's) for Plex or JellyFin?
altairprime 4 days ago | parent
If the new one fixes this, $300 for an eArc-to-HomePod HDMI receiver that can run streaming apps and set up room-measured Atmos is rather cheap.
bschwindHN 3 days ago | parent
Can we talk about this more? I have spotify running on a 2nd gen apple tv 4k (the N-1 model), which goes to an LG OLED TV. I hear the buffer underruns, but I haven't bothered to dig into whether it's:
* The spotify app missing its audio callback deadline
* tvOS doing a poor job scheduling the audio callbacks
* Some fuckery on the LG side that is dropping audio samples
It's incredibly annoying to have "higher end" media equipment that can't even play a song without audible pops and skips in it.
altairprime 3 days ago | parent
So, yeah, I’ve decided that modern 4K+60-120+eARC+Spatial sound slightly exceeds the Apple Silicon capacity of the bargain-priced models.
chrisferry 4 days ago | parent
pier25 4 days ago | parent
Instead we got a ton of useless stuff.
compounding_it 4 days ago | parent
Very interested to know what TV manufacturers are doing who have heavily advertised their Android UIs which are bread and butter of collecting data. TV panels themselves have no reason to have price increases in memory shortage.
ZeroCool2u 4 days ago | parent
lisp2240 4 days ago | parent
rjrjrjrj 3 days ago | parent
Play the next unwatched episode of X. What is new this week? (across all the services I'm subscribed to) What service is show X on? (localized to my country) When will the next season of X be released?
I'd pay for that (grudgingly, given the big hike). Otherwise don't see much reason to replace my 2021 model.
oldsklgdfth 3 days ago | parent
This has led me to passionately start my own media server again.
Anywhere between $100-$200 will get you a mini PC that you can use to host movies, series, music, audiobooks and ebooks. If you don't transcode the content then there's no need to worry about a GPU. Set it up headless in a closet.
From there you can use a mobile app to connect your phone/tv/any device to it and enjoy an ad free experience without streaming data over the internet.
My TV is a 15in CRT that I connect with a laptop. My phone is a 1st gen iphone se, with apps to stream.
I've found this setup less frustrating (and wildly cheaper) than spotify, appleTV/netflix/hulu, kindle and etc.
The current state of computing is such that I can't justify buying hardware that requires an app to use. If I want cameras, I buy the camera and connect then to my backend. If I want a thermostat, I do the same.
hack1312 3 days ago | parent
oldsklgdfth 3 days ago | parent
EvilTrout 3 days ago | parent
floorsthelimit 3 days ago | parent
piskov 3 days ago | parent
Resolution has nothing to do with dejudder and what have you: these are TV settings.
You should however have match framerate and hdr modes to content in apple tv settings on (unless you have a really old TV).
vallerie 3 days ago | parent
floorsthelimit 3 days ago | parent
vallerie 3 days ago | parent
abletonlive 3 days ago | parent
Match Dynamic Range and Match Frame Rate covers it and it had nothing to do with resolution in the first place, so that must be something specific to your TV
bibimsz 3 days ago | parent
rao-v 3 days ago | parent
EDIT: Brutal! Apparently it doesn’t support VRR or 120 hz at 4K. Surprising miss to not support HDMI 2.1 properly.
Further EDIT: Basically we are entering 2027 with no way to get a tv add on box that can stream 4K apps (Disney+ etc. need Widevine L1), 4K at 120hz (i.e. support HDMI 2.1 properly) and decode AV1. Just a bizarre gap in the market.
badgersnake 3 days ago | parent
glimshe 3 days ago | parent
mkw5053 3 days ago | parent
mtzaldo 3 days ago | parent
binlog 3 days ago | parent
imagetic 3 days ago | parent
brandon272 3 days ago | parent
piskov 3 days ago | parent
Also not supporting the original, completely fine and working HomePod for this is another.
Though first place here is dropping raw photo support for the $2k iPhone duo.
—
(All these are software features which hardware supports.)
djhworld 3 days ago | parent
Great little device, I think I paid £130 for it a few years ago.
There is no reason for me to upgrade to this device, but that £299 price tag really stinks, there is no way I'd buy it at that price if I didn't have the older model already.
baron816 3 days ago | parent
a1o 3 days ago | parent
Also, any change to the output ports, or are we still restricted to one hdmi as the single output?
whatever1 3 days ago | parent
$300 for a streaming box is insane price.
gizzlon 3 days ago | parent
> .. new Apple TV 4K, supercharged by Siri AI
> With built-in far-field microphones, Apple TV 4K also lets users talk to Siri completely hands-free
Oh, okay, never mind
toephu2 3 days ago | parent
MoonWalk 3 days ago | parent
That makes absolutely no sense. How does connecting surround speakers help one "manage" his thermostat or lighting system?
RASBR89 3 days ago | parent
I always get thread and matter mixed up but it relates to that
jpsimons 3 days ago | parent
plastic041 3 days ago | parent
Isn't this the most basic function of a video player?
daft_pink 3 days ago | parent
parsimo2010 3 days ago | parent
abletonlive 3 days ago | parent
People like me were waiting on the sidelines for years to upgrade but hey, I'll keep my money if you can't dream up anything interesting Apple. I can always spend it somewhere else.
rock_artist 3 days ago | parent
Just searching for “pric” in the comments will show you hundreds of references.
At the end of the day, it’s a streaming stick.
For $300 or here it’s €350 - this is unjustifiable.
jasonm23 3 days ago | parent
1. Take the assumed market price.
2. Double it.
orloffm 3 days ago | parent
ho_schi 3 days ago | parent
The aspect ratio of the MacBook. And the ThinkPads.
kimseungyong 3 days ago | parent
red369 3 days ago | parent
Apple TV, Nintendo Switch, ... I'm sure I had more examples. Both obviously capable of playing a video file, but it is not built into the software.
randm_sequence 3 days ago | parent
https://www.apple.com/legal/privacy/data/en/apple-tv-app/
You cannot stop them from collecting what you watch.
You cannot delete this data.
They will share it with 3rd parties for advertising.
It would seem that there is a giant market opportunity for someone to release a device that does not spy on you.
Why would anyone spend $300 on this?
reboot81 2 days ago | parent
abrookewood 2 days ago | parent